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State Of The Charter Market 2025

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State Of The Charter Market 2025 provides data-driven System insights and trends based on last year's industry performance, combining it with the latest data available for 2025. Dive deeper into the global charter data stream with our dedicated blog HERE! Additionally, you can dowload BMA answers from the Q&A section HERE. To gain access to the complete webinar presentation click HERE.

 

 Q&A

 

1. Do we have split by countries from where booking where coming ?

BMA: For 2025 so far, largest % is represented by Germany with 8.4% followed by Slovakia with 5.7% UK 4.68% Czech Republic and Poland 4.5% Austria 3.13% followed by Netherlands 2.5% and Italy 2%

2. Do you have proportion comparison between not only by the number of weeks but also include number of the boats listed on MMK? How many boats were in MMK on these 4 destinations in 2022, 2023 and 2024? Do you also have statistics on the number of boats by year by country?

BMA: See the table below:

COUNTRY  2022  2023  2024
Croatia  2260  2374  2270
Italy  1019  1062  1082
 Greece  2519  2433  2504
Turkey  402  464  487

 

3. Is it possible to have most popular yacht per country?

BMA: See the table below:

COUNTRY CAT MONO
Croatia  Lagoon 42  Bavaria Cr 46
Italy  Lagoon 42  Oceanis 46.1
Greece   Lagoon 42   Bavaria Cr 46
Turkey  Lagoon 42  Gulet/Bavaria Cr 46
Spain  Excess 11  Sun Odyssey 519
Caribbean  Leopard 45  Oceanis 46.1

 

4. Which are the most popular sailing areas in Greece, Croatia, Turkey and Italy?

BMA: Here is the list:

  • Greece – Athens/ Saronic Gulf, Cyclades, Ionian Islands
  • Croatia – Split area leads
  • Turkey – Bodrum, Gocek, and Marmaris
  • Italy – Sicily, Sardinia, and Tuscany

Number of Bookings

The results we see for 2025 right now are encouraginf, even with some destinations loosing market shares, overall globally we registered an increase of 5% in numbers of booking wordlwide in comparaison with January 2024.

Top Destinations

2024 marks the beginnign of the decline for Croatia as top destination in the Med, with a drastic decrease in number of bookings in december 2024 for 2025 compared with the situation in december 2023 for the 2024 season. Greece, Italy and Turkey continue their rise back to the top positions with Greece leading.

Average Booking Price

The average price of a charter week continues to grow steadily in all destination. This is a mix of organic price growth but also due to more and more crewed and all inclusive offers appearing in the market.

Share by:
Thomas Fock

Clients Speak For Themselves

From now on all yachts data can be exported from Booking Manager to happycharter.com. This will save a lot of the charter operators time and they will be able to focus their business on what is most important: happy customers.

Thomas Fock,
General Manager, Happycharter 12 31 38 40
Alain Augsburger

Clients Speak For Themselves

"Our intention was to launch our service fast, to be world class, flawless and user friendly. In all these aspects the MKK team delivered beyond our expectations. Easy to communicate with, responsive and with excellent understanding of the market and customer needs, the design, development and deployment went very smoothly. Very well done. Congratulations to the MMK team."

Alain Augsburger ,
CEO at SeekSail 12 31 38 40
Ivona Dilber

Clients Speak For Themselves

“MMK team delivered the new Baotić Charter website which fits perfectly into our corporate branding, and it now offers another great supporting role for expanding our yacht charter business even further.”

Ivona Dilber,
Marketing Specialist at Marina Baotić 12 31 38 40